Mission-Driven Marketing™
Businesses often approach marketing in a silo. By bringing in the organization’s core mission and vision, and shifting from an internal to an external focus, organizations differentiate themselves among their competitors and create greater “stickiness” with their customers, members, employees, partners, and the media.
Davidoff’s Mission-Driven Marketing™ connects your business or nonprofit closer to your customer by developing your own unique voice and message. Our clients are more effective in relating to their communities through compelling and relevant branding, messaging, and communications strategy. Davidoff’s Mission-Driven Marketing™ is a collaborative process that provides organizations with a comprehensive understanding of themselves and the environment in which they do business.
Davidoff has a long history of designing and implementing numerous integrated marketing and communications strategies for a wide variety of industries including healthcare, education, corporate sector, community development, social justice, and arts & culture nonprofits in the Chicago area and nationally. John and Jacki Davidoff leverage their three decades of experience in national advertising agencies, corporations, and nonprofits including DDB, Ogilvy & Mather, Radiate Marketing, General Growth Properties, American Cancer Society, and Chicago Botanic Garden to create potent marketing strategies.
Past Work:
Davidoff’s Mission-Driven Marketing, Communications, Branding and Strategy projects include the Practical Playbook (a national collaboration of Centers for Disease Control, Duke University School of Community and Family Medicine; see Website, Facebook, Twitter, and YouTube); AARP; Blessings in a Backpack; Community Memorial Foundation, Council on Foundations, and many other corporate and nonprofit organizations.
To find out more about Mission-Driven Marketing and Strategy, contact Davidoff.